Where freedom has its limits. Flying in corporate jets was a no-no for many business executives during the economic crisis. But now, many more executives are taking to the skies in private jets. Vendors such as Cessna, Embraer and Honda would like to see a return to the golden era prior to the collapse of Lehman Brothers. But the dream of massive sales is unlikely to be fulfilled.

The Icon A5's cockpit would not look amiss in a sports car - the instruments are embedded in a stylishly designed plastic dash that even includes an iPod port.

Take a Private Jet to the Summer's Sporting Events

The European football championships are in Austria and Switzerland, the Olympic Games in Beijing and Formula One is held in 17 different countries: sporting events take place all over the world. Anyone who wants to experience these events live often has to expect time-consuming travel connections that are also exhausting. Taking a short trip in a private jet to the venue is child's-play, even for sports' fans with tight schedules.

Flying in princely style comes at a price. Take the example of a sophisticated oil billionaire, when he wants to feel the familiar sensation of desert sand beneath his feet at the same time as enjoy sky-high travel in the clouds. Or think of Sheik al Maktoum, Vice-President of the United Arab Emirates, who prefers not to take to skies above Arabia without cover of darkness.

Flying in a private jet is totally different: here, the client decides on the times and his chosen destination. Business travellers can therefore meet several appointments in different cities on the same day.